Get to know Loi; watch her debut video, “I Follow”

German pop singer-songwriter Loi is immensely gifted. The 18-year-old demonstrated this on her debut single, “I Follow”. Released on April 2 alongside a gripping visual, the song has already hit 1 million Spotify streams — in just three weeks.

But stats alone cannot fully express the quality of “I Follow”. The track’s elegant production gives Loi ample space to deliver her fervent lyrics as she stuns you with her powerful vocals. The song talks about extraordinary passion and dedication. The artist explains, “For me ‘I Follow’ is about music. I just follow the music. For others it can be a love song, intended for a loved one.“

Listen. Repeat. Again.

Remember to also follow Loi on Instagram.


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